AI Insights · Timothy · April 2024
Q1 2024 Performance of Top Business Finance Apps in Australia
An overview of the top 5 Business Finance & Solutions apps in Australia for Q1 2024, showcasing downloads and user engagement. Insights from Sensor Tower detail the trends without analyzing causation.
As the first quarter of 2024 comes to a close, Sensor Tower provides a snapshot of the performance of the leading Business Finance & Solutions applications in Australia. Here's how the apps fared in terms of downloads, revenue, and weekly active users.
Invoice2go: Easy Invoice Maker saw its revenue fluctuate, starting the quarter with $55K and peaking at $67K before settling at around $57K. Downloads showed an upward trend initially, reaching 689K at its peak, but gradually declined to 507K. Weekly active users started at 11K and saw a downward trend, ending the quarter at 9.6K.
Xero Accounting experienced a revenue peak of $57K in early February, followed by a significant dip to around $13K. Downloads for the app peaked at 4K, with a slight decrease toward the end of the quarter. The weekly active users showed a steady start from 13K, reaching a high of 15K, and then slightly dropping to 13K.
QuickBooks Accounting showed consistent revenue growth in the first half of the quarter, peaking at $23K, but ended the quarter at $18K. Downloads reached their highest at 877K in mid-February and saw a gentle decline to 689K. The weekly active users hovered around 7K throughout the quarter.
Invoice Maker, Estimate Billdu displayed a revenue increase in the first half, with a high of $13K, but then decreased to just below $10K. Downloads remained relatively stable, with a slight decrease from 378K to 267K. Weekly active users saw minimal fluctuation, maintaining around 350 throughout the quarter.
QuickBooks Self-Employed showed a varied revenue pattern, with a peak of $16K and ending the quarter at $7K. Downloads reached a high of 276K in early February and then declined to 142K. Weekly active users remained steady, starting at 2K and closing the quarter slightly lower at 1.8K.
For more in-depth insights and app performance analytics, visit Sensor Tower.